Your guide to growing your brand on social media
Craft Brand and Marketing Magazine (CBAM)
March/April 2019
By: Dalana Morse
Your brand could be the next big winner on social media in 2019. New brands arrive on the world stage every day, achieving critical mass and reaching millions of people in a few hours with the perfect social media post.
If you want to achieve this result, you'll need a combination of humility and ambition. You need to understand that there is a long path ahead of you.
You will need to create and distribute a lot of content, providing as much value to your audience as possible without seeking anything in return—at least not in the short-term. By giving to and growing your audience without "cashing in," you can improve your page more in a year than other brands will do in a decade.
This guide will show you how to start in the absolute best way with marketing your brand on social media.